{"id":14931,"date":"2022-10-11T17:20:18","date_gmt":"2022-10-11T20:20:18","guid":{"rendered":"https:\/\/b2midia.com.br\/?p=14931"},"modified":"2022-10-11T17:20:18","modified_gmt":"2022-10-11T20:20:18","slug":"falha-na-comunicacao","status":"publish","type":"post","link":"https:\/\/b2midia.com.br\/en\/falha-na-comunicacao\/","title":{"rendered":"Failure in communication or in the way of communicating?"},"content":{"rendered":"<p>&nbsp;<\/p>\n\n<h2 class=\"wp-block-heading\"><strong>Where is your IC fault?<\/strong><\/h2>\n\n\n\n<h4 class=\"wp-block-heading\">\u00a0<\/h4>\n\n\n\n<p><strong>Have the knife and cheese on hand!\u00a0<\/strong><\/p>\n\n\n\n<p>Sometimes your company&#039;s poor communication is not the fault of the team responsible for the area, but rather because of the tools it uses. You can have both in your favor: An excellent\u00a0<a href=\"https:\/\/b2midia.com.br\/en\/a-comunicacao-na-integracao-como-aproximar-equipes\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">team<\/a>\u00a0with excellent features.<\/p>\n\n\n\n<p>We have already talked about the characteristics of effective communication, check it out:\u00a0\u00a0\u00a0<em><a href=\"https:\/\/b2midia.com.br\/en\/comunicacao-interna-efetiva\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">The truth is that there is no formula for effective communication, but\u2026\u00a0<\/a><\/em><\/p>\n\n\n\n<p>Internal communication should be considered a factor in\u00a0<a href=\"https:\/\/b2midia.com.br\/en\/transparencia-e-estrategia\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">strategy<\/a>\u00a0for a company and its internal public, it is an important\u00a0<a href=\"https:\/\/b2midia.com.br\/en\/o-papel-do-stakeholders-nas-empresas\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">stakeholder<\/a>\u00a0which should not be in the background.<\/p>\n\n\n\n<p>&nbsp;<\/p>\n\n\n\n<h5 class=\"wp-block-heading\"><strong>IDENTIFY THE PROBLEM<\/strong><\/h5>\n\n\n\n<p>If the CI\u00a0<a href=\"https:\/\/b2midia.com.br\/en\/importancia-da-comunicacao-interna\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">(Internal communication)\u00a0<\/a>your company is not being effective, it&#039;s time to stop and do a general analysis, especially in the communication channels, which are essential allies for interactions and relationships to happen efficiently within the organization.<\/p>\n\n\n\n<p>Failure in communication is not always linked\u00a0<strong>to what<\/strong>\u00a0was communicated and yes,\u00a0<strong>as<\/strong>\u00a0was communicated. For example, if you still use printed murals in your company, stop and answer: \u201c<em>Does this communication channel continue to generate the same results as 5 or 10 years ago!?<\/em>\u201d Your answer is probably no, and the justification for this is very clear: The speed and way in which people have access to information has not been the same for a long time.<\/p>\n\n\n\n<h5 class=\"wp-block-heading\"><strong>BET!\u00a0<\/strong><\/h5>\n\n\n\n<p>Emails and newsletters are no longer attractive to employees. Technology advances daily, we have a range of options and it is time to invest in innovation and practicality, as our client Flexform, national leader in the chairs segment, did, replacing its old channels with\u00a0<a href=\"https:\/\/b2midia.com.br\/en\/solucoes\/tv\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">Corporate TVs<\/a>\u00a0It is\u00a0<a href=\"https:\/\/b2midia.com.br\/en\/worksphere\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">mobile platform.<\/a><\/p>\n\n\n\n<p>These and many other digital solutions are the path to more agile and attractive internal communication. Bet on this \u201cdigital world\u201d and count on B2 M\u00eddia for it!<\/p>\n\n\n\n<p>&nbsp;<\/p>\n\n\n\n<h5 class=\"wp-block-heading\">ASSESS THE STAKEHOLDER\u2019S DESIRE \u00a0 \u00a0\u00a0<\/h5>\n\n\n\n<p>If you haven&#039;t yet adopted any of these tools in your company and feel unsure about their effectiveness, survey your employees about their channels and communication in general. We provide a survey model for you!\u00a0<a href=\"https:\/\/b2midia.com.br\/en\/materiais-pesquisa-de-comunicacao\/\" target=\"_blank\" rel=\"noreferrer noopener\">Click here and check it out.<\/a><\/p>\n\n\n\n<p>Also invest in quality content, there is no point in knowing the stakeholder, having good channels and the content being \u201cweak\u201d, we have an article with 4 indicators to evaluate content.\u00a0<a href=\"https:\/\/b2midia.com.br\/en\/avalie-conteudo-da-ci-com-4-indicadores\/\" target=\"_blank\" rel=\"noreferrer noopener\">Check it out here.<\/a><\/p>\n\n\n\n<p>&nbsp;<\/p>\n\n\n\n<p>&nbsp;<\/p>\n\n<p>&nbsp;<\/p>","protected":false},"excerpt":{"rendered":"<p>&nbsp; Onde est\u00e1 a falha da sua CI? \u00a0 Tenha a faca e o queijo na m\u00e3o!\u00a0 \u00c1s vezes a m\u00e1 comunica\u00e7\u00e3o de sua empresa n\u00e3o seja por culpa\u00a0da equipe respons\u00e1vel pela \u00e1rea, e sim, pelas ferramentas que ela utiliza. Voc\u00ea pode ter os dois \u00e0 seu favor: Uma excelente\u00a0equipe\u00a0com excelentes recursos. J\u00e1 falamos sobre [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":27197,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[33,35,36],"tags":[],"class_list":["post-14931","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-aplicativo","category-corporativo","category-rh"],"acf":[],"_links":{"self":[{"href":"https:\/\/b2midia.com.br\/en\/wp-json\/wp\/v2\/posts\/14931","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/b2midia.com.br\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/b2midia.com.br\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/b2midia.com.br\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/b2midia.com.br\/en\/wp-json\/wp\/v2\/comments?post=14931"}],"version-history":[{"count":0,"href":"https:\/\/b2midia.com.br\/en\/wp-json\/wp\/v2\/posts\/14931\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/b2midia.com.br\/en\/wp-json\/wp\/v2\/media\/27197"}],"wp:attachment":[{"href":"https:\/\/b2midia.com.br\/en\/wp-json\/wp\/v2\/media?parent=14931"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/b2midia.com.br\/en\/wp-json\/wp\/v2\/categories?post=14931"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/b2midia.com.br\/en\/wp-json\/wp\/v2\/tags?post=14931"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}