B2 Mídia Blog

News, ideas, and updates
from people who live visual communication.

Digital Signage trends, Internal Communication, DOOH, product news, and cases that became content.

Comunicação interna 5.0: o que aplicar em 2027

Comunicação interna 5.0 ainda não tem definição única. Veja o que as fontes dizem, o que muda desde o 4.0 e o que aplicar em 2027, com IA e integração.

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News & updates

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Aplicativo

ArticleReading time · 3 min

What is an internal communication app?

It's time to find out what an internal communication app is and what it can do for you. Companies are looking for efficient ways to communicate with employees spread across different locations, whether remote or in offices in different regions. That's where internal communication apps come in.

Digital Signage

ArticleReading time · 8 min

What is Digital Signage

Do you know what Digital Signage is? It refers to the use of digital display technologies to broadcast information, advertisements, or interactive content. This tool has been gaining ground at companies looking to improve internal communication with employees or with customers in retail.

TV Corporativa

ArticleReading time · 4 min

What is Corporate TV

Effective internal communication is the key to keeping teams informed, engaged, and motivated. One tool that has been gaining ground in this space is Corporate TV. Let's find out what Corporate TV is, its benefits in the workplace, and the best tips for choosing a provider you'll love.

Varejo

ArticleReading time · 9 min

Digital Signage in retail and its impact on visual communication

Retailers face daily pressure to stand out in a highly competitive market, where consumer attention is contested every second by a mass of options and communication channels. The need to communicate offers effectively and provide detailed product information has never been more critical.

Imagem de capa do artigo sobre planejamento de comunicação interna

Aplicativo

ArticleReading time · 11 min

Planejamento de comunicação interna: passo a passo para 2027

Como fazer o planejamento de comunicação interna: diagnóstico, metas, canais e indicadores, o que esperar dos resultados e o que muda em 2027.

Gestor de comunicação interna avaliando o software de uma TV Corporativa

Tecnologia

ArticleReading time · 6 min

Corporate TV Software: How to choose?

Whether to inform employees about company news, display training, indicators, promote organizational culture, or drive sales, Corporate TVs have become valuable internal communication tools. With so many software options on the market, choosing the ideal solution can be a challenge.

Telas de TV Corporativa exibindo comunicados em um ambiente de trabalho

Tecnologia

ArticleReading time · 3 min

4 tips for implementing Corporate TV

Internal communication plays a crucial role in every organization's success, and Corporate TV is one of the most powerful tools companies have to improve their results. Discover its importance and four tips for a successful implementation.

Comunicação Interna

ArticleReading time · 10 min

The labor law risks of WhatsApp as an internal communication tool

WhatsApp as an internal communication channel creates overtime, on-call, and liability exposure under Brazil's new NR-1. See the 2026 labor risks and the safe path forward.

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News, ideas, and updatesfrom people who live visual communication.