Como fortalecer a cultura organizacional na sua empresa
Pink October in the company
The Pink October campaign is an international breast cancer awareness movement that takes place during the month of October. During this period, several countries come together to promote the importance of prevention, early diagnosis and adequate treatment of this disease that mainly affects women. And it is extremely important to work through internal communication.
See in this article the importance of addressing this topic in the company, and 4 action tips using internal communication channels.
The Pink October campaign is marked by the use of the color pink in building lighting, events and in the promotion of activities that aim to inform the population about the need for self-examination, regular mammograms and healthy lifestyle habits that contribute to the prevention of breast cancer . Breast cancer is the most common form of cancer among women worldwide. In Brazil, one in eight women is diagnosed with this type of cancer. However, awareness and early detection can make a significant difference to survival rates.
Importance of Addressing Pink October in the Company:
Addressing Pink October in the company is extremely important, as this breast cancer awareness campaign is not just limited to the health of employees, but also reflects the organization's values of solidarity and social responsibility. By promoting debate and actions related to Pink October in the workplace, the company demonstrates its commitment to the well-being of its employees, encouraging prevention and self-care practices.
Furthermore, this approach contributes to strengthening team spirit and internal cohesion, creating a more empathetic and collaborative organizational culture. The company's active participation in Pink October not only disseminates vital information about women's health, but also reinforces its image as an entity that cares about the community and is willing to play an active role in promoting awareness and support for the cause .
Check out 4 action tips using Corporate TV and the Corporate App, check out:
1) Educational Messages: Use the Corporate TV to deliver educational messages about the importance of self-examination, regular mammograms and a healthy lifestyle. One of the options is to broadcast the animation we developed and it is available for download at the end of this article. You can also share informative articles, videos and infographics about the topic on Corporate App.
2) Testimonials and Inspiring Stories: At Corporate TV, share testimonials from employees or people close to you who have faced breast cancer. At the Corporate App, create a space for employees themselves to share their stories of overcoming or supporting the cause.
3) Events calendar: Keep employees informed about events and activities related to Pink October, such as lectures, workshops, walks, or fundraising actions. Provide dates, times and locations on the Corporate App to facilitate participation.
4) Challenges and Engagement: Create challenges and competitions in Corporate App related to Pink October. It can be a challenge to wear pink, take photos, or actively participate in events. Offer symbolic prizes to encourage employee engagement and participation.
Finally, the Corporate TV and the Corporate App are effective tools for promoting breast cancer awareness and supporting women's health. By adopting these technologies, we can share vital information, encourage early detection and support those facing this battle.
To help you communicate this important topic with your employees, we have prepared an animation that can be downloaded for free using the form below.
Remembering that, if you are already our customer, the animation is available in your account's content library.
If you don't already have one Corporate TV (Digital Mural) or Corporate App in your company, or if you already have one, but want to know our differences, contact us right now and come and be part of the group of most satisfied customers in Brazil!
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Encourage Physical Exercise through the App and Corporate TV
Regular physical activity offers several advantages for the body and mind. And did you know that a more dynamic life can also help employees in their daily work activities? Yes, maintaining a healthy balance is ideal for becoming a more effective professional.
Check out in this article how Corporate TV and the Corporate App can help motivate employees to practice physical exercise.
The most notable aspect for those who start practicing physical exercise is the reduction in tension levels, especially for employees who spend the entire day in front of the computer. Through consistent practice, the body generates endorphins, a natural substance that reduces tension and improves the state of mind.
According to a study carried out by the University of Georgia, performing physical activities can help preserve cognitive abilities during aging. Furthermore, the study demonstrates the relevance of physical activities for the brain, especially when it is not operating at its ideal capacity. This is because physical activities have a significant impact on the brain's executive functions. These functions are linked to the ability to connect disparate information, plan actions and efficiently deal with distractions.
Encouraging employees to adopt new habits
Encouraging employees to exercise can bring a series of benefits, both for the company and for employees. Firstly, regular physical activity is correlated with improvements in the overall health of employees, resulting in lower incidence of illness and reduced absenteeism.
Furthermore, exercise promotes increased levels of energy, concentration and productivity, which positively impacts performance in the work environment. Physical activity programs can also strengthen team spirit and cohesion among employees, improving interpersonal relationships and collaboration. By investing in employee well-being by encouraging exercise, companies demonstrate genuine concern for their teams, which can increase job satisfaction, talent retention and, consequently, efficiency and organizational results.
The combination of Corporate TV It's from Corporate App It can prove to be a powerful solution for encouraging exercise among employees. A Corporate TV can be used to convey visual and motivational information in common areas, such as break rooms or cafeterias. In turn, the Corporate App offers a more personalized and interactive channel. Through the app, employees can access exercise plans, virtual classes, training guides and even record their physical activities.
Check out strategies to encourage exercise below:
1. Motivating campaigns on Corporate TV: Use the Corporate TV to broadcast inspiring stories from colleagues who have adopted a more active lifestyle. Additionally, share data and information about the benefits of exercise and how it can positively impact work performance.
2. Deliver visually appealing content: When creating content for Corporate TV, it is important to keep the message clear and objective, with accurate and easy-to-understand information. Videos can be a powerful tool for raising employee awareness. One of the options is to display the animation we produced and which is available for free download in the form at the end of this article.
3. Wellbeing challenges in the Corporate APP: Create weekly or monthly wellness challenges through Corporate APP. Record steps, active minutes, or even the frequency of short active breaks. Offer token rewards or recognition to participants.
4. Scheduling reminders in the APP: Set up regular reminders on APP to encourage employees to stand up, stretch or take a short walk. These active breaks can refresh the mind and improve concentration. You can do this through the scheduled sending of alerts and push notifications.
In short, regular physical exercise not only benefits physical and mental health, but also contributes to an increase in productivity, concentration and team spirit. Through the intelligent combination of Corporate TV It's from Corporate App, companies can leverage their efforts to encourage employees to adopt an active lifestyle.
If you are interested in discovering how our solutions Corporate TV It is Corporate App can revolutionize the way you communicate with your employees, we invite you to to explore more about our solutions.
And to help you communicate this important topic with your employees, we have prepared this video that can be downloaded for free using the form below.
Enter in contact us right now and find out what we can do for you.
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