Labor Day is a commemorative date in honor of the labor and social achievements of workers throughout history. It is celebrated in many countries around the world, including Brazil, always on May 1st.
Check out this article for more about the history of this day, tips on how to celebrate in the company and as a bonus, download a free animation that can be used on your Corporate TV to honor your employees.
The history of Labor Day dates back to the end of the 19th century, when a labor movement in Chicago, in the United States, fought for better working conditions and an eight-hour working day. On May 1, 1886, countless workers held a nationwide general strike, calling for these demands.
However, the strike ended in violence when several workers were killed and many others were arrested or injured. The event became a milestone in the fight for labor rights.
Likewise in Brazil, Labor Day was officially established in 1925 by President Artur Bernardes. Since then, the date has been celebrated annually as a day of tribute to workers and their struggles for better working conditions, fair wages and social and labor rights.
Labor Day is an important date that recognizes workers' achievements and struggles for better working conditions and social and labor rights. It is an opportunity to reflect on the progress made and the future challenges that need to be faced.
Furthermore, it is also an excellent opportunity to take actions and awaken a sense of belonging and increase employee engagement.
With this in mind, we have selected some internal marketing tips to put into practice in your company, check them out:
Host a party: Host a party for your employees. It could be lunch, a picnic or happy hour. This will give them a chance to get together and celebrate together.
Take the opportunity to reward your employees for their hard work and dedication throughout the year. You can offer cash prizes, bonuses or even a certificate of recognition.
Offer a wellness day throughout the workday, consider offering wellness services to your employees, such as massages, yoga or meditation. This can help them relax and recharge their batteries.
And how about using technology to facilitate actions? Check below tips on what to do using Corporate TV and Corporate APP:
Host a photo contest: Ask employees to submit photos related to work or their daily routine, and display the best photos on Corporate TV and in Corporate app. This can be a great way to engage and encourage employee participation.
Share success stories: Use the Corporate TV and the Corporate App to highlight success stories from employees or departments within the company. This can inspire and motivate other employees to try harder and work harder.
Host a quiz: Create a fun, work- or company-related quiz and invite employees to participate via Corporate App. Display the correct questions and answers in Corporate TV.
Finally, you can broadcast a message from leadership live to all branches and areas of the company through Corporate TV, as did the Atlas Copco Group at its event celebrating the company's 150th anniversary.
Check out the success story in full here!
Download the animation for free using the form below.
If you don't already have one Corporate TV in your company, or if you already have one, but want to know our differences, contact us right now and come and be part of the group of most satisfied customers in Brazil!
